Gummies vs. capsules: choosing the right format
Shelf appeal, stability, cost and packaging needs compared side by side.
Gummies and capsules have different presentation and handling considerations. The right choice depends on your approved product specification, intended audience and packaging needs.
Gummies
Gummies, including sugar-free products, can be presented in bottles or pouches. Dimensions, texture and count help guide component selection. Handling, storage and any desiccant requirements should be reviewed against the approved product specification.
Capsules
Capsule size, shell type and count guide bottle selection, headspace and closure. Review storage requirements against the approved specification and choose a label and carton presentation suited to your brand.
How to decide
Compare your intended presentation, product specification and retailer requirements. Review a physical sample of the finished pack before approving either format.
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